Build It. Test It. Before You Invest In It.
You have the idea. But how much will it actually cost to launch? How many customers will you need? When could you break even?
Alizon LaunchLab helps you build a digital model of your future business — and test real scenarios before you risk real money.
Free to use • No credit card • Around 10 minutes to get started
Starting a business comes with dozens of decisions. Most founders make these decisions across spreadsheets, notes, online calculators and guesswork.
LaunchLab brings them together into one business model you can actually test.
Answer 15 questions and LaunchLab builds a working model of your business — then tells you what it will really cost, when it breaks even, and exactly what to fix before you spend a dollar.
What you're selling, who buys it, what you'd charge, what it costs to start. No business plan, no spreadsheets, no financial jargon — just your idea as you'd explain it to a friend. Around 10 minutes.
LaunchLab turns your answers into a live financial model and stress-tests it. Startup cost, monthly burn, how many customers you need, which month you break even — and what happens if the launch takes twice as long as you hoped.
A complete readiness audit of your business — every weak point named, every number checked — plus the strategy that fixes them and the order to do it in. The kind of work a consultant charges thousands for. Yours to keep and export.
15 questions • ~10 minutes • Full audit and strategy at the end
Compare different versions of your business before choosing how much to invest.
You don't need a finished business plan. LaunchLab guides you through the fundamentals:
LaunchLab looks beyond the numbers. Your Launch Readiness assessment considers:
The score is a planning tool — not a prediction of business success.
Use your Business Launch Blueprint as your roadmap. Take the plan, the data and the insights and build the business yourself.
GET MY BLUEPRINTWant help taking the plan into the real world? Alizon can help build the strategy, brand, website, content, digital presence and marketing around one connected launch plan.
START YOUR FREE STARTUP CHECKNew businesses don't have years of reputation behind them. Your customers need to see the real people, products and experience behind the brand.
Professional Business Photo & Video Shoot Included for eligible complete Business Launch projects.
Eligibility and project requirements apply.
You don't need to know every answer before you start. You just need somewhere to start asking the right questions.
Free to use • No credit card • Perth-based team